The powerful imagery of a plane flying around the world immediately tells clients that this brand is international or has global aspirations. The dual tones of blue and yellow give the logo both fun and reassuring elements, while the versatile Saira Condensed typeface pairs well with the thick blue lines in the icon. Onwards and upwards, this logo's globe and arrow add a sense of establishment and energy to this design.
The KoHo typeface was chosen to add an element of composure to the design. The lines curving are reminiscent of painted lines on the road, and direct the eye down to the business name. This logo's bright red icon uses straight and rounded edges to capture your attention and imagination. The thickset Saira ExtraBold font is calm but confident, and goes exceptionally well with the blue tones, which add feelings of professionalism and style. Great from every angle, the descriptive imagery of a plane and boat against a rounded all-blue background is what sets this design apart.
